Imaginary Blog

The project is ready to launch. Designers are ready to design, developers ready to develop, and... wait a second, who is going to write the copy?

Focus groups: the importance of human psychology in design processes

By Beatriz Costa

Focus groups are one of the most low-budget and less time-consuming user research techniques, but one that should be carefully used for specific moments of a product design process.

Boosting the development environment with Vagrant and Ansible

By André Santos

Boosting your development environment is as easy as working Vagrant and Ansible together, allowing to switch between different projects without worrying about different versions, gems or operating systems.

What are Waterfall and Agile methodologies

When it comes to software development, the most popular methodologies are Waterfall and Agile. Everyone has an opinion about each, but few really know how to define them.

The don'ts of Software Engineering

By Tiago Franco

Different software engineering processes have different particularities, but there are always a few practices that should be avoided at all cost.

Improve yourself with good user experience

Some call it UX design, others call it magic. In either case, it's all about understanding the very basics of what makes us humans.

JavaScript async patterns quick guide

By Joel Reis

Patterns and libraries have emerged in the JavaScript ecosystem to handle asynchronous programming. Here I'll provide a quick guide to some of our top picks to deal with async patterns.

Videogame's onboarding experiences are a lesson to design

Onboarding experiences are essentially a UX design challenge that consists in getting the player to understand the game's mechanics before opening the whole lot of possibilities they provide.

The never-ending user journey through ads

Have you ever felt stalked by a product for which you barely showed any interest? Yes, we're all going through it too. Find out exactly why that's happening to everyone.