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Mood board

A mood board is a visual collage or arrangement of images, colors, textures, and other design elements used to convey a specific mood, style, or aesthetic for a creative project. Mood boards are commonly used in design and marketing to capture the desired look and feel of a project before it's created.

For example, in the process of branding a new restaurant, a designer might create a mood board that includes images of food, decor, and colors that represent the intended atmosphere and branding of the establishment. This mood board helps ensure a consistent and visually appealing final design.

Go to blue arrow
back to glossary

Mood board

A mood board is a visual collage or arrangement of images, colors, textures, and other design elements used to convey a specific mood, style, or aesthetic for a creative project. Mood boards are commonly used in design and marketing to capture the desired look and feel of a project before it's created.

For example, in the process of branding a new restaurant, a designer might create a mood board that includes images of food, decor, and colors that represent the intended atmosphere and branding of the establishment. This mood board helps ensure a consistent and visually appealing final design.

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